Microsoft & Accenture – Front-office Transformation
Maximising front-office transformation in retail distribution
There has never been a more important or better time for banks to innovate and capitalise on new customer-centric approaches to multi-channel distribution. Front-office and branch services remain at the heart of the customer relationship, and driving highly profitable sales by improving sales and service capabilities, through a multi-channel model, is critical.
Date & location: 11 April 2011, Royal Institute of British Architects, London W1
Tony Emerson, EMEA banking industry director at Microsoft and Cora Stone, UK banking group partner at Accenture will discuss new strategies to increase sales productivity and enhance customer experience, including:
- Exploiting the potential of an integrated customer experience to deliver insight into sales & service decisions
- Coordinating sales & service activities across multiple channels
- Improving operational models
- Emerging trends and the use of cloud computing
Chief Nation clients include many of the world's biggest multi-national technology suppliers as well as a broad spectrum of smaller application- and industry-specific IT vendors.

