Our clients are the leading technology companies in the UK, EU and USA


We help tech companies of all shapes and sizes to reach their target accounts at some of the world’s leading enterprises. To do this, we blend a unique mixture of digital marketing and events we call Digital to Human™, making sure you build lasting business connections that generates new pipeline.

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Generating millions in pipeline for a US data warehouse disruptor

To reach Yellowbrick’s desired outcomes, we developed an event marketing campaign that helped them connect with a massive number of key account targets, putting their Modern Data Warehouse capabilities in the spotlight for all to see, hear about, and follow up on.

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Client

Yellowbrick

Location

USA

"The CWO events themselves are engaging and relevant… and they drive real business value for us."

— Jeff Spicer, Former CMO, Yellowbrick

£1.1M

pipeline created

500+

content downloads

350+

new connections

Establishing a foothold in the UK for enterprise data specialists

We worked with cloud storage leaders, Pure Storage, to expand their reach in the UK. Through a steady stream of content we created digital connections which we nurtured into human relationships. Our goal was to focus on themes around cloud-native apps, as-a-service and architectures, we connected Pure Storage with their key accounts.

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Client

Pure Storage

Location

UK

Expanding an employee experience pioneers reach in the UK and Europe

Through our tailorable marketing strategy, the Digital to Human™ program, we were able to help Citrix net new connections and kickstart favourable relationships with key industry targets. We highlighted Citrix’s credentials on sustainability, employee experience, hybrid working, and more to enterprise leaders throughout the UK and EU.

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Client

Citrix

Location

UK & Europe

84.4%

Outperformed contacts database target

52.5%

Over-delivered connections & conversations

39

C-level and Senior HR, IT, and Sustainability titles hosted

"Through the Digital to Human™ campaign, we’ve had the opportunity to meet who we want to talk to and build relationships with our key accounts."

— Vlasta Doubek, Marketing Manager, EMEA, Field Marketing at Citrix Systems GmbH

383

connections, conversations and leads secured

36

highly targeted C-suite event attendees

51

qualified leads generated for the Sitecore sales team

Securing new pipeline for a CX champion in the Nordics market

Chief Nation was tasked with helping the Sitecore marketing team reach their target accounts across Europe, bring them face-to-face, and secure qualified leads and meetings to generate new pipeline. Our unique, Digital to Human™ marketing approach would be the perfect solution.

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Client

Sitecore

Location

Nordics

Generating face-to-face engagement, virtually

Nutanix worked with Chief Nation to develop a C-suite roundtable series using a bespoke Chief Wine Officer format. The goal was to encourage face-to-face engagement with Nutanix’s target personas in an atmosphere conducive to new business development.

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Client

Nutanix

Location

UK

"The bespoke CWO experiences brought together everything needed for a successful event. The series was the perfect platform to meet key decision-makers and promote relationship building."

— Field Marketing Manager Western Europe, Nutanix

250+

Leads generated for Digital Realty

10+

Partners backing the project

3500+

LinkedIn & Twitter community of influencers

Digital conversations through thought leadership portal

Chief Nation and Digital Realty launched the Digital Centre concept in 2015. One of our longest-running campaigns, the Digital Centre brand has helped create new digital and human connections across the UK, USA and APAC

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Client

Digital Realty

Location

UK, USA & APAC

Sparking digital to human connections

Rackspace worked with Chief Nation on a European Chief Wine Officer event series in the Netherlands and Sweden. The goal was to meet with and generate new business relationships from new accounts in these regions.

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Client

Rackspace

Location

The Netherlands & Sweden

100+

C-level attendees face-to-face with Rackspace

135

Net-new organisations engaged & attended

46%

Conversion rate from attendee to opportunity

"Chief Nation added significant value for the EMEA marketing team. They truly understand our ABM approach and work with us to produce outstanding results."

— Senior Program Marketing Manager EMEA, CenturyLink

New business generation for leading managed services provider

CenturyLink tasked the team with the challenge of getting C-level executives from the insurance industry together for an evening of business content and discussion, peer-to-peer networking and relationship building, together with a premium wine and gourmet dining experience.

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Client

CenturyLink

Location

UK

New pipeline generated for global technology firm

Viadex wanted to target net-new logos from their key  account list. Hoping to spark meaningful business relationships with these senior decision-makers, Viadex approached us to benefit from our new business generation expertise and our database of over 330,000 connections.

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Client

Viadex

Location

UK

54

Engaged prospects

18

Event attendees

9

Post-event meetings

469+

leads generated

104

event attendees

322%

survey respondents

A connected marketing campaign to future-proof the customer experience

Chief Nation and Sitecore worked together to launch CX2030, a leading resource for senior marketers that positioned Sitecore’s expertise within the field. Initially launched in the UK, the two-year campaign expanded to Benelux, Central Europe, Dach and the Nordics.

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Client

Sitecore

Location

UK & Nordics

We work with the biggest technology companies in the world