Case study • UK, Europe, Singapore • CWO Dinner

A GLOBAL CWO EVENT SERIES FOR REDIS

Diving into data-driven customer experience for global IT, data and UX leaders

Region

UK, Europe, Singapore

Format

10+ CWO Dinner events

Audience

IT, data, and UX leaders

The story

To stay ahead of the curve, it’s more important than ever before for businesses to build, deploy and run real-time services. To aid in this goal, Redis offer a foundational data layer that drives both innovation and user experience. With this campaign, they hoped to connect with global organisations so they could help them achieve their real-time ambitions.

The audience

Their target audience was IT, data, and UX leaders at global organisations in cities including London, Paris, Amsterdam, Stockholm, and Singapore; a brand new market for CWO. Guests were looking to understand how real-time data can empower their ability to innovate greater customer experience.

The experience

We invited guests from our C-suite database to join us for 10 CWO Dinner experiences at Michelin-starred and five-star venues around the world, for evenings of thought leadership, business discussion, networking, fine dining and wine tasting guided by a world-renowned Master of Wine.

Virtual event

Join us from the comfort of your home

Networking

Network with your peers during the virtual breakout rooms

Wine tasting

Sample three meticulously curated wines

Competition

Engage in our wine tasting competition and win the Chief Wine Officer title

Thought-leadership

Hear from subject experts and thought leaders in your industry

Client feedback

"Chief Nation's creativity, engagement, and collaboration has allowed us to drive value across multiple regions. Their CWO events are our go-to for generating meaningful C-level opportunities. There's nothing quite like CWO  they are truly a trusted partner and an extension of our global marketing team."

- Senior Director, Field Marketing, Redis

The results

10+

Events for series

5

Countries

177

Leads generated

132

Guests

Exceeding our target by 20%

Who attended?

Director / Head 43%
C-level 29%
Manager 17%
VP 7%
MD / Global head 4%

Sample companies in attendance

Venues

Fullerton Bay Hotel,Singapore

Grand Hôtel,Stockholm

Le Chiberta,Paris

Conservatorium Hotel,Amsterdam

Event speakers

Sample themes

Guest Feedback

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