Charity work

We believe in doing what we can to support causes close to our hearts. Since 2021, we’ve raised funds for a handful of worthy organisations.

"Giving back is something we feel strongly about, and we’re honoured to support charities doing fantastic, necessary work. It’s a deeply fulfilling experience that also gives our team the chance to contribute to a shared cause."

- Richard Porter, Managing Director

Helping make foster care the very best it can be for everyone involved

The Fostering Network is a charity dedicated to enriching, empowering and restoring vital bonds between those who offer love, warmth, stability and hope for foster children and young people. Over 82,000 children are in foster care in the UK. 63% of these are in care due to abuse and neglect, and one out of every five will lack a home when they turn 18.

We’ve chosen The Fostering Network as our 2024 charity of the year. Our hope is to raise vital funds that will help amplify the voices of those placed at the centre of Government plans, and empower the wider fostering community. If you’d like to help, you can find out more via our JustGiving page.

"I'm thrilled to be supporting The Fostering Network with Chief Nation. This is a cause close to my heart; I grew up in foster care for eleven years and witnessed first-hand the tremendous impact the system has on young people. It's a system that isn't talked about enough. But we, at Chief Nation, are striving to change that."

- Melissa Hawkes, Campaign Manager

Supporting vital research and assistance for healthy pregnancies and births

In 2023, our chosen charity was Tommy’s, the UK’s largest pregnancy health and baby loss charity.

In late 2022, our MD’s Richard and Laura Porter lost their baby girl, Bebe Mae at 37 weeks. In support of the life Bebe Mae never had the chance to experience, our team was able to raise thousands from over 180 supporters from across the world.


Here are some highlights.

The New Forest Marathon

In September 2023, 14 Chief Nation staff participated in the half marathon, 10k, 5k, and woodland walk at the New Forest Marathon.

Clad in Tommy’s pink, our runners covered over 100km, raising both money and awareness for our chosen charity.

The Great Chief Nation Bake Off

In November 2023, we organised a baking competition to determine our very own Chief Baking Officer and raise funds for Tommy’s in the process. After all was baked and tasted, Bogdan Butuc (Web & Multimedia Developer) walked away with the title thanks to his unbeatable mushroom tarts.

Ellie Lucy runs the London Landmarks Half Marathon

Campaign Manager Ellie Lucy single-handedly raised £550 for Tommy’s in a momentous effort both on and off the road by completing the London Landmarks Half Marathon. Congratulations Ellie!

The 2023 festive raffle

Thanks to our generous brand partners, Little Fine Wine Company, Trivet, St Martins Lane, and Fortnum & Mason, we were able to host an end-of-year raffle for Chief Nation employees, friends and family. With over 40 supporters and 110+ tickets sold, we raised £965 for Tommy’s through the raffle.

Supporting Ukrainians in the wake of war

In 2022, we supported the British Red Cross; the world’s emergency responders, and their work for the Ukraine Crisis Appeal.

The British Red Cross provide lifesaving support and interventions on the ground in the UK and around the world. We were honoured to have done our part to support such a worthy cause during times of unrest around the world. To raise the funds, we donated a portion of revenue from each European Chief Wine Officer event.


Refugees at Home connects refugees and asylum seekers with rooms in the UK. With a network of thousands around the country, Refugees at Home has placed over 5,300 people in rooms for over 550,000 nights thus far.

In 2021, we took part in a month-long challenge called Steptember in which we attempted to walk the accumulative distance between London and Kiyv. That’s 2,300km… the equivalent of 3,200,000 steps. The team smashed the target and collectively walked, jogged, and sprinted 4,925,615 steps! With this and other initiatives, we were able to cover a 6-month bursary for one of Refugee at Home’s guests.


"Supporting a charity for me isn’t just an act of generosity. It is a commitment to making a positive impact, building a culture of compassion that values empathy and elevates our workplace."

- Manuela Demuro, HR & Office Manager

Breaking down the barriers to quality education for children in Malawi

A small independent charity run purely by volunteers, Think Malawi fundraise to support a better future through education for communities in Malawi. Projects including funding teachers’ salaries during Covid-19, supporting girls who miss school due to menstruation, and building various facilities such as classrooms, washrooms etc.

In 2021, we raised funds that were used to support several financially and environmentally sustainable education projects. The team took part in another walking challenge, where we walked the distance between London and Malawi’s capital, Lilongwe, a staggering 4,962 miles, meaning the team needed to exceed 12,000 a day, each!


Help us support
our causes